Find your Frontier
How do you launch the first redesign of Nissan’s midsize truck in 17 years? With megastar Brie Larson rocking the offroad to Guns & Roses’ classic “Welcome to the Jungle.” We created an entire ecosystem in support of Nissan’s best-selling, go-anywhere, do anything, midsize truck based off the simple idea that “your frontier” is out there. All you gotta do is go find it.
Director: Susanna Fogel, PrettyBird
HOLLYWOOD STORY - TV :30
HORSEPOWER - OLV :15
REINVENTED PRELAUNCH TEASER - OLV :15
Towing - OLV :15
INTELLIGENT AROUNDVIEW MONITOR - OLV :15
UTILI-TRACK CARGO SYSTEM - OLV :15
YOUR SPOT - RADIO :60
INSTAGRAM POLL - WHO WORE IT BETTER?
INSTAGRAM CINEMAGRAPH POST 1
INSTAGRAM CINEMAGRAPH POST 2
INSTAGRAM STORY
(This was social video created in 9x16 format for the phone, but is displayed here in 16x9)